One Man's 'Passion' Stirs Local Faith Communities to Action

Summary


RELIGIOUS LEADERS PREPARE FOR THE OPENING OF MEL GIBSON'S 'THE PASSION OF THE CHRIST' AS HYPE HITS A FEVERED PITCH

There are 10 days to go before Mel Gibson's long-awaited film, The Passion of The Christ, opens in Santa Fe and in 2,000 theaters nationwide.

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Extract


One Man's 'Passion' Stirs Local Faith Communities to Action

But the hype is already at a fevered pitch.

A huge publicity machine is cranking out marketing materials including postcards, invitations, banners (in three sizes) and evangelical booklets linked to the movie, a graphic depiction of the final 12 hours in the life of Christ. Quotes from those who have seen early cuts of the movie make headlines. And Gibson's own expression of faith is being carefully scrutinized....

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